New Mercedes-Benz Actros: Market Launch
with 350 Trucks in Convoys
 
 
Stuttgart / Wörth am Rhein, Germany, August 20, 2008
 
 
A spectacular series of convoys headed out today in all directions from the Mercedes-Benz truck plant in Wörth to the Mercedes-Benz dealerships and company-owned Daimler outlets in Germany. The event heralds the nationwide launch of the brand-new Actros truck on August 23, 2008. It was truly a sight to behold: every thirty seconds, one of the 350 or so new Actros demonstration vehicles left the world's largest truck plant.
These semitrailer trucks were lined up in pairs on starting ramps in the drivers' paddock. The drivers of the 350 Actros are Mercedes-Benz truck salesmen from all over Germany. The distances to the respective destinations determined the starting order, with those who had furthest to go setting off first.
The Mercedes-Benz Actros enters its third generation with a firm focus on economy, comfort, safety and environmentally friendliness. A fresh and powerful design has further enhanced the aesthetic appeal of the new Mercedes-Benz flag­ship series. With more than 550,000 units sold in more than 100 countries, the Actros family is acknowledged to be the world's best-selling heavy-duty truck.
The new Actros is a further improvement on this success story, with even more benefits for vehicle operators by virtue of lower fuel costs and increased availability. This is decisively aided by the 12-speed Mercedes Powershift 2 automated transmission, which is standard equipment in a roadgoing truck for the first time and represents a real milestone in terms of economy, comfort and safety.
© 2008 Daimler AG. All rights reserved.