Daimler has been a moving force behind the overall development of road transportation for 125 years – from individual mobility in passenger cars to goods transport in commercial vehicles. Where is it all heading, Dr. Weber?
Our objective is to secure sustainable mobility on a long-term basis – as anchored in our “road map.” We intend to be leaders in green technologies while, on the other hand, not neglecting typical Mercedes-Benz virtues such as safety, comfort, or superior driving pleasure. We make high investments to this end. However, Daimler and Mercedes-Benz do not only stand for topics of the´future such as electric automobiles powered by the fuel cell or the battery. Our current models already today incorporate effective technologies for even more efficiency, environmental compatibility, and safety.
In the first stage, we are setting out to achieve this with our BlueEFFICIENCY measures for passenger cars with state-of-the- art internal combustion engines. These include downsizing, high-pressure supercharging, direct injection, and strategic optimization measures on the vehicle itself, for example in matters of aerodynamics, lightweight design, and energy management. Great potential for further enhanced efficiency is also offered by made-to-measure hybridization in a number of stages.