Beijing, February 10, 2012
Mercedes-Benz Cars maintains year-on-year sales performance for January 2012 in Mainland China
  • The flagship S-Class showed year-on-year growth of 12% with 2,950 units
  • smart posted strong sales in January of 1,440 units, more than quadrupling sales year-on-year
  • The SLK and CLS sports cars both continued to fascinate Chinese customers with year-on-year monthly sales increases of 96% and 20% respectively
January sales of Mercedes-Benz, smart, Maybach and AMG in Mainland China were at approximately the same level compared to the same period last year, with 15,390 units sold during the month (Jan 2011: 15,330 units). This was partly attributed to the limited availability of some models in China due to restructuring of the BBAC production plant, as well as a reduced inventory as a result of particularly strong sales last December.
“We experienced satisfactory sales in January considering the limited available stock due to our very strong sales performance in December,” noted Klaus Maier, President & CEO of Mercedes-Benz (China) Ltd. “Going forward, we are confident that we will attain sustainable growth with increased local production capacity and the introduction of more exciting new models in China this year.”
The flagship S-Class continued to show its popularity as the ultimate in luxury with sales of 2,950 units, a growth of 12% over January last year.
smart showed impressive sales in January as 1,440 modern urbanites in China chose the perfect solution for city mobility, more than quadrupling sales over the same period in 2011.
The SLK and CLS sports cars raced ahead as they continued to benefit from new model launches in 2011. The SLK roadster posted strong sales of 320 units in January, an impressive 96% growth over the same month last year. The 4-door CLS sports sedan also did well with January sales of 430 units, a 20% year-on-year growth rate.
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