The Road to Accident-free Driving
About seven billion people in the world take to the road every day. It is our aim to make future mobility as safe as possible for all of these people. As a pioneer in matters of safety, this aim involves doing all we can to make our "Road to Accident-free Driving" a reality. Daimler engineers are invariably ahead of their time when it comes to vehicle safety development. Our primary objective is to prevent accidents from happening in the first place.
Our integral safety concept is based on real-life traffic scenarios and accidents. In our passenger cars and commercial vehicles, the individual safety components are networked with each other and work in perfect harmony.
The Road to Accident-free Driving is based on a four-pillar strategy: