Sustainability Key Figures.

EQC (combined electricity consumption: 20.8 to 19.7 kWh/100 km; combined CO2 emissions: 0 g/km)**

For us, sustainability is more than a buzzword. It is the guideline for our corporate operations.

Our Understanding

Sustainability is one of the basic principles of our corporate strategy as well as a benchmark for our success as a company. As a vehicle manufacturer with global operations, we face industry-specific challenges. To ensure that our business success is sustainable, we need to exploit the associated opportunities and minimize the risks.

Our strategy

To adequately meet all of these requirements, we have drawn up a Group-wide sustainability strategy, which is part of our corporate strategy and makes sustainability a fundamental corporate principle at the implementation level. We set targets, and define target indicators, for each field of action in our strategy. Taken together, all of these targets form our comprehensive medium- to long-term target program.


Climate protection

We want to significantly reduce the CO₂ emissions of our vehicles in real-life driving operation. The hybridization and electrification of our vehicles’ drive systems are the most important means of reducing these CO₂ emissions.

Air quality

We want to greatly reduce our vehicles’ emissions of nitrogen oxides in real-life driving operation.

Conservation of resources

We want to substantially reduce our requirement for primary raw materials for electric drives and establish diverse recycling processes on the market for our high-voltage batteries.

Accident-free driving

We want to significantly increase safety in road traffic by means of modern driver assistance systems and vehicle-based protection systems, with the ultimate objective of enabling accident-free driving.

- 44 %

CO₂ emissions (Cars)

in the EU, 2017 - 2021, tank-to-wheel

- 10 %

CO₂ emissions (Vans)

in the EU, 2014 - 2018, tank-to-wheel

- 80 %

emissions of nitrogen oxides (Cars)

in real operating status by 2030 compared to 2015

- 80 %

emissions of nitrogen oxides (Vans)

in real operating status by 2030 compared to 2015

- 75 %

emissions of nitrogen oxides (Buses)

in real operating status by 2030 compared to 2015

- 60 %

emissions of nitrogen oxides (Trucks)

in real operating status by 2030 compared to 2015

Mobility concepts and services

Every 1.5 seconds a car2go is rented.

We want to position ourselves as a leading supplier of comprehensive and innovative mobility solutions. To do so, we want to make available an operational business model for digitally connected mobility in urban areas (“smart cities”).

Transport infrastructure and transport systems frequently operate at their limits, especially in urban areas. That’s why Daimler has developed a range of pioneering mobility concepts and is forging ahead with innovative approaches — from the carsharing provider car2go and the mobility platform moovel to the taxi app mytaxi, the coach company FlixBus, and the Bus Rapid Transit (BRT) system. Recent additions to this list were the service portal Blacklane and Croove, a car rental service operated by and for private individuals.


Vehicles in Car Sharing

car2go and DriveNow operate a total of 20,000 vehicles.


Charging Stations

ChargeNow and Digital Charging Solutions offer the world’s largest network of public charging stations.

13 mn

Ride-Hailing Customers

In total, 13 million customers are using mytaxi, Chauffeur Privé, Clever Taxi and Beat.


Handling data responsibility is part of our corporate digital responsibility. We are focusing on transparency, self-determination, and data security. When our engineers develop new services and products, they sit down at a table with their colleagues from the corporate data protection and legal departments so that they can find solutions together.

Data governance

We want to offer our customers innovative mobility solutions and responsible handling of data. We want to be the leading provider of connected vehicles and services thanks to our risk-based approach to data analysis. The protection of customer data is especially important.

Automated driving

Our aim is to continue developing the technology of automated driving and to quickly enable the installation of these systems in our series-produced vehicles.

New world of work

We want to empower our workforce and raise our employees’ awareness so that they meet the challenges of digitalization. In addition, we will specifically be recruiting digital talent.

> 5,500

test drives were conducted by Daimler in the past 7.5 years to try out assistance systems.

> 10 mn

kilometers were driven in Europe, the United States, China, Australia, and South Africa.

> 1.35 mn

measurements were made in order to evaluate the systems’ performance.

Responsible conduct

All of our measures for fostering integrity aim to be sustainable.


We intend to set standards in the automotive and mobility sectors with our integrity management. Integrity and ethically correct behavior should be given in our employees’ daily work.

Human rights

Our HRRS is intended to ensure that the human rights of our employees are respected worldwide. Furthermore, it will work towards ensuring that the human rights of employees at our Tier 1 suppliers and — via a risk-based approach beyond the first Tier — at suppliers of products. Through this system we aim to become the benchmark for the automotive and mobility services sectors.

Regulatory responsibility

We will maintain an open dialog with governments, associations, and various groups in civil society. Through our lobbying activities, which reflect our sense of responsibility and compliance with regulations, we want to be a reliable partner at every stage of the political opinion-shaping process.

Corporate Environmental Protection

We take an integrated approach to our corporate environmental protection measures. This means that we strive to prevent possible negative environmental effects at their source. We reduce the possible negative environmental effects of our activities by means of effective environmental and energy management systems and state-of-the-art technologies. Through these measures we promote climate protection, conserve valuable resources, and help to preserve a livable environment — at our locations and beyond.

Employee responsibility

Employee age distributionFive generations

The success of Daimler AG and its subsidiaries is largely dependent on the skills and commitment of our employees. More than 289,000 people promote our company’s success worldwide by contributing their concepts and ideas to their respective tasks and work processes and by helping to make improvements and create innovations. Trusting relationships with employees are therefore more than just an ethical and legal requirement for us — without them we would not be able to conduct our business successfully.

That’s why we offer them working conditions that meet their needs — ranging from fair remuneration, flexible working time models, outstanding training, and further education opportunities to comprehensive occupational safety and health management measures as well as the promotion of a culture of diversity.


Employees worldwide


More than 160 nations work at Daimler

18.5 %

Women employees (worldwide)

Social Responsibility

As a group of companies with global operations, we regard it as both our responsibility and our obligation to support social progress around the world. That is because for us, business success and social responsibility go hand in hand. As a company, we strive to contribute to the advancement of society and to effectively shape, help and promote its development in order to create recognizable benefits. In 2017, we spent more than €60 million on donations to non-profit institutions and on sponsorships of socially beneficial projects. This does not include our foundations and corporate volunteering activities or self-initiated projects.

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