Have you already posted a groufie (group selfie) on LinkedIn today, together with an appropriate motivational caption from the digital farmers’ almanac? Frankly, I don’t have the words to express how bored I am by one-dimensional accounts of this kind. For example, posts such as “We’ve just successfully finished our Design Thinking Workshop Week for the redesign of our e-mail footer. Thanks to the world’s best team!” are not motivational. Instead, I think they represent the ultimate surrender to one’s own fear of one day having to provide readers with genuine content.
Now please don’t rush to the attack! Before nasty remarks start flying in my direction in the comment fields and people start instructing me in the leadership principles for promoting empowerment, let me explain that I didn’t mean it in that way. By no means do I want to send positive posts, comments, photos or other expressions of emotion into the digital aether. On the contrary! It’s absolutely essential not to get lost in negative bubbles, and I also tried to make that clear in my post about enthusiasm about the future vs. “German angst.”
But this monotonous “all of us are so great” posts without any context, always with the very same camera settings… Frankly, they simply annoy me. I’m starting to wonder whether LinkedIn and the other platforms for professionals shouldn’t put the brakes on before they deteriorate into versions of Facebook for supposedly hip businesspeople. Here too, we have to ask ourselves whether the Like button is the root of all evil. Is commitment really the ultimate hallmark of quality?