50 years of AMG - this means half a century of success in motorsport and generations of fascinating AMG vehicles. However, there is no reason to settle back: The future never has been more exciting.
Image: Mercedes-AMG GT R (combined fuel consumption: 11.4 l/100 km, combined CO2 emissions: 259 g/km*)
It is the year 1965. The Mont-Blanc Tunnel opens, Bob Dylan releases "Like a rolling stone," Franz Beckenbauer plays in his first international match, and Manfred Schiek wins in the German Touring Car Championship – driving a Mercedes-Benz 300 SE. Under the hood: an engine from Hans Werner Aufrecht and Erhard Melcher. A victory for the history books, because it was the initial spark for founding of the “Aufrecht Melcher Großaspach engineering firm, construction and testing for the development of race engines” two years later.
A success story
AMG – the initials of the company founders Aufrecht and Melcher as well as of Aufrecht’s birthplace Großaspach have been synonymous worldwide with automotive top performance, exclusivity and efficiency since 1967. In the course of this half century, Mercedes-AMG has further consolidated its position as an extremely successful sports car and performance brand with numerous successes in motorsport and the development of unique road-going vehicles. Today, as a wholly owned subsidiary of Daimler AG, the Affalterbach-based company represents the sporting spearhead of the Group. The philosophy of the founding fathers persists: to build powerful racing vehicles and bring the best from the racetrack to the road in order to offer the customer maximum driving fun. Day after day, the 1,600 employees are working tirelessly to deliver on this promise.
Topping the 100,000 mark
Mercedes-AMG presented its first model developed entirely in-house in 2009, the SLS AMG – an important step in a new direction. This courage pays out today: With the GT series and the 43, 45, 63 and 65 series models, AMG scraped the barrier of 100.000 units for the first time. With deliveries of 99,235 vehicles, 2016 was the most successful year in the company history. And the good start in 2017 makes optimistic to break the magic barrier this year.
50 years – a good time not just to celebrate the successful past and present, but above all also to look ahead.
New members to the GT family
AMG’s model range expansion continues. With the AMG GT Concept show car the AMG GT family will grow further. It provides an idea of where AMG is headed. As the third model series following the SLS AMG and AMG GT, the production vehicle will likewise be developed entirely in-house at the company headquarters in Affalterbach.
AMG Future Performance
At the same time, AMG will define future performance with new powertrain technologies. An example is the drive system of the AMG GT Concept - a completely new developed technology. The performance hybrid system combines a powerful 4.0-litre V8 biturbo engine with an additional powerful electric motor. This ensures extremely immediate response and offers an extraordinarily high system performance. The operating strategy of the AMG GT Concept was inspired by the champions league of motorsport. It is derived from the hybrid power unit of the Mercedes-AMG Petronas Formula 1 racing car. After this vehicle, the AMG GT Concept is the second AMG model to bear the new designation "EQ Power+", which all performance hybrids from Mercedes-AMG will be given in future.
The automotive industry is in one of its most exciting epochs. Now, it is about to write the next chapters in the AMG story and to shape the performance of the future.