The benchmark in the compact class. The new Mercedes-Benz A-Class

The new Mercedes-Benz A-Class is as youthful and dynamic as ever, but grown-up and comfortable like never before. It completely redefines modern luxury in the compact class, and revolutionises interior design. Technologically the new A-Class not only takes first place thanks to MBUX – Mercedes-Benz User Experience: it also offers a number of functions that were previously the preserve of the luxury class.

With the fourth generation of the A-Class, we are redefining modern luxury in the compact class. To do this we have opted for a combination of uncompromisingly dynamic design and an intuitive operating concept. With MBUX – the new Mercedes-Benz User Experience – we are creating a completely new customer experience.

Britta Seeger, the member of the Daimler AG Board of Management responsible for Mercedes-Benz Cars sales

Exterior design: Exercise in purism

The purist, surface-accentuating design of the new A-Class is the next step in the Mercedes-Benz design philosophy of Sensual Purity. It stands for sportiness, dynamism and emotion. The progressive front design with a low bonnet, flat LED headlamps with chrome elements and torch-like daytime driving lamps ensures an emotionally appealing and alluring appearance. The striking radiator grille with Mercedes star, whose silhouette opens out towards the base as a reinterpretation of its predecessor, features pins in a diamond look and a central silver louvre to underline the sportiness of this model.

The vehicle is visually extended by the longer wheelbase and character line along the side. The bonnet slopes down more heavily than in the preceding model series, emphasising the dynamic, upright front. The larger wheel arches for wheels from 16 to 19 inches emphasise the sportiness of the new A-Class and make it sit more squarely on the road. The vehicle has a wider look at the rear end thanks to a more heavily waisted greenhouse which also emphasises the shoulders, and to the wider-spaced rear reflectors in the modular, two-section rear bumper. The slim, two-section tail lights ensure an emotionally appealing, alluring appearance.

Interior design: A revolution from within

Mercedes-Benz has taken a completely new approach, revolutionising the compact class from the inside with a new feeling of spaciousness. The unique interior architecture is shaped in particular by the avant-garde design of the dashboard: for the first time a cowl above the cockpit has been completely dispensed with. As a result, the wing-shaped main body of the dashboard extends from one front door to the other with no visual discontinuity. The Widescreen display is completely free-standing. The air vents in a sporty turbine-look are another highlight.

The new A-Class is the first Mercedes-Benz model to feature the completely new multimedia system MBUX - Mercedes-Benz User Experience, which also ushers in a new era in Mercedes me connectivity. A unique feature of this system is its ability to learn thanks to artificial intelligence. MBUX is individualisable and adapts to suit the user. It thus creates an emotional connection between the vehicle, driver and passengers.

Its further strengths include the high-resolution Widescreen cockpit with touchscreen operation of the media display, the navigation display with augmented reality technology plus intelligent voice control with natural speech recognition, which is activated with the code word "Hey Mercedes". A head-up display is also available.

New and improved Mercedes me connect services are being launched with the new infotainment generation MBUX. These include navigation functions based on Car-to-X communication (information from vehicle to vehicle about events registered by sensors), and Vehicle Tracker.

Despite its sporty look, the new A-Class has considerably more utility value, making it as youthful as ever but grown-up like never before. More shoulder, elbow and headroom plus easier access to the rear are clear benefits, as is the larger and more family- and recreation-friendly luggage compartment. All-round visibility has also been considerably improved. This enhances both safety and the impression of spaciousness.

New technologies must place the focus on people and make their lives easier. The new A-Class does this in many ways, and becomes an emotional and intelligent companion. One good example is MBUX – Mercedes-Benz User Experience: it combines intuitive and natural operation with intelligent, learning software.

Ola Källenius, the member of the Board of Management of Daimler AG responsible for Group Research and Mercedes-Benz Cars

Intelligent Drive: functions from the S-Class

The new A-Class has the very latest driving assistance systems with cooperative driver support, giving it the highest level of active safety in this segment with functions adopted from the S-Class. For the first time, the A-Class is able to drive semi-autonomously in certain situations. To do this it keeps a close eye on the traffic situation: improved camera and radar systems allow it to see up to 500 m ahead. The A-Class also uses map and navigation data for assistance functions. For example, Active Distance Assist DISTRONIC as part of the Driving Assistance package is able to support the driver in numerous route-specific situations, and predictively and conveniently adjust the speed e.g. when approaching bends, junctions or roundabouts. Also on board are e.g. the Active Emergency Stop Assist, the intuitively understandable Active Lane Change Assist and the extended Active Brake Assist.

New, efficient petrol and diesel engines

The following three engine variants will be available on the launch of the A-Class, or shortly afterwards:

  • A 200 (120 kW/163 hp, 250 Nm; with 7G-DCT dual clutch transmission combined fuel consumption 5.1 l/100 km, combined CO2 emissions 120 g/km) or six-speed manual transmission (combined fuel consumption 5.6 l/100 km, combined CO2 emissions 133 g/km)*
  • A 250 with 7G-DCT dual clutch transmission (165 kW/224 hp, 350 Nm; combined fuel consumption 6.0 l/100 km, combined CO2 emissions 141 g/km)*
  • A 180 d with 7G-DCT dual clutch transmission (85 kW/116 hp, 260 Nm; combined fuel consumption 4.1 l/100 km, combined CO2 emissions 108 g/km)*

On request the new A-Class is available with the permanent all-wheel system 4MATIC with fully variable torque distribution. This sporty all-wheel drive system has been developed further, and now offers even more driving pleasure and efficiency.

The new A-Class can be ordered from March onwards, and the market launch commences in the spring.

A-Class World Premiere in Amsterdam:

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