In 1994, Daimler published its first environmental report. In 2006, the company started issuing a sustainability report. The latest version has just been released. But why is there such a report at all? What are its contents? And what is the title all about? That's what we asked the co-chairs of the Group Sustainability Board, Renata Jungo Brüngger and Markus Schäfer - with the invitation for short answers, like on a Speed Date.
In your opinion: what is the most important information from the sustainability report?
Markus Schäfer: That we achieved the strict European CO₂ targets for 2020 (subject to official confirmation).
In one sentence: What is your sustainability highlight for 2020?
Renata Jungo Brüngger: That we decided last year to incorporate the issue of human rights into our supplier contracts and to only source battery cells with cobalt and lithium from certified mining in the future.
What message is the report intended to send out?
Renata Jungo Brüngger: The most important message is that we have consistently anchored sustainability in our core business. And that we have made important progress in all strategic fields of action.
Why is the report called "SpurWechsel"?
Markus Schäfer: SpurWechsel is the term we use to describe Daimler's sustainable transformation. We are changing lanes, so to speak. The report is a progress report on the way there.
And which progress do we make?
Markus Schäfer: I would say we are well on our way. We have reached some important milestones in 2020, but of course we have not yet reached our final goal.
Why do we publish a sustainability report?
Renata Jungo Brüngger: With the report, we create transparency about the impact of our business on the environment and the society. We show where we are today, what progress we have made and what the next steps are.
Why should people read the sustainability report?
Renata Jungo Brüngger: Because you can get an idea of what we are already doing in the area of sustainability.
And why should you read it, even if you're not interested in it?
Markus Schäfer: Because it contains many exciting facts and figures. In essence, it is a large, digital reference work on Daimler's commitment to sustainability.
Will there still be a sustainability report in 2030?
Renata Jungo Brüngger: We will certainly continue to report on our activities in the area of sustainability. We cannot yet estimate, though, in which form.
Assuming there will still be one in 2030, what will be the highlight?
Markus Schäfer: That we will have achieved another important interim goal on the road to CO₂ neutrality and that a large proportion of our passenger car sales will consist of plug-in hybrids and all-electric vehicles.